Bastastress® is the first network that comes with just the most important thing: a brand. A lounge bar, a sailboat charter, a spa, a computer and a fashion shop: what do they have in common? Usually nothing, because unless they're part of a chain each one has its brand and a steep slope ahead to make it famous. That's why in the last 20 years franchising systems and monobrand products have met widespread acclaim in all markets: sharing a brand is undoubtedly better for any store. Bastastress® is the first network in the world to be based on brand sharing. It requires no entry fees or exclusive product supplies, because it's based only on the exchange of services.
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